How Much Should a Property Manager Cost

Jason McGuire • June 7, 2025

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If you’re a landlord or real estate investor in Santa Rosa County, one of the first questions you’ll ask before hiring a property manager is: How much is this going to cost me—and is it worth it?


The good news? In most cases, professional property management pays for itself in fewer vacancies, better tenants, and fewer headaches. But it’s still important to understand what’s fair, what’s typical, and what to watch out for in this market.


Let’s break it down.


Typical Property Management Fees in Santa Rosa County

While rates can vary based on property type and scope of services, here’s what most landlords can expect in Northwest Florida:

Monthly Management Fee:
8% to 12% of the monthly rent collected
(For example, if your rental earns $1,800/month, your fee might range from $144–$216.)

Leasing or Tenant Placement Fee:
50% to 100% of one month’s rent
(This is a one-time charge when a new tenant is placed.)

Renewal Fee:
$100–$300 or a small percentage of rent
(Covers lease renewals with existing tenants.)

Maintenance Coordination Fee:
Often included, but some companies charge 10% on top of vendor invoices

Miscellaneous Fees:

  • Inspection fees
  • Eviction coordination fees
  • Setup or onboarding fees


At Clover Property Management, we’re committed to simple, transparent pricing—with no surprise fees.


Is Cheaper Always Better? Not Necessarily.

In real estate, as in life, you get what you pay for.

A company offering a 6% monthly fee might seem like a great deal… until you realize they:
• Don’t include inspections
• Mark up maintenance bills
• Lease your property with poor screening standards

The true cost of bad management? Late rent, expensive damage, legal liability, and longer vacancies. That’s why experienced investors know to look at value—not just price.


What Affects Property Management Cost in Santa Rosa County?

Several factors can impact your rate:

Number of properties/units – Portfolios may qualify for reduced rates
Property type – Single-family vs. multi-unit or mobile homes
Condition of property – Turnkey properties typically need less attention
Service level – Full-service management vs. tenant placement only
Market demand – Santa Rosa County has seen rising rents and demand, which can offset management costs


What You Get with Clover Property Management

We don’t just collect rent—we maximize your return and protect your investment.

Here’s what our owners receive:
• Full-service management with clear, affordable pricing
• Marketing on 50+ platforms with professional photography
• Twice-a-year inspections (not just move-in/move-out)
• 24/7 maintenance coordination
• Owner portal with real-time updates
• Legal compliance, tenant screening, and eviction handling
• Flexible pricing plans and waived onboarding fees for new clients


So… Is Property Management Worth It?

Absolutely—especially in a market like Santa Rosa County, where demand is high and regulations are evolving. For busy homeowners, long-distance landlords, and smart investors, professional management offers peace of mind and better long-term returns.


Let’s Talk About Your Property

Thinking about hiring a property manager in Santa Rosa County? Whether you have one rental or a growing portfolio, we’re here to help.

📲 Visit www.CloverPM.com to schedule a consultation or view our pricing plans.

Let your property work for you—without all the work.

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